Secret Lair’s business department recently obtained an unpublished report detailing the impact of mid-20th century cartoon archetypes on general business and market integration trends. Specifically, the report theorizes that adopting the wacky antics and absurd misadventures of a cartoon character can help a company achieve higher market capitalization and above-average returns over time. We found this logic convincing.

Normally we’d run straight to the boss with something like this, but she’s not there. So we just created a vintage cartoon graphic of Desmuncubic, subtly peppered with allusions to comparative advantage theory, post-Keynesian economics and other monetary models. If you look closely, you might even spot the Phillips curve!